Carrie Coren Design began this branding exercise with multiple meetings to discuss their brand differentiator. What makes this company stand out? Why did they launch this business? Who is their target audience?
Once those items were identified, I went to work developing a brand that matched up with their needs. For this client, I also developed the tagline, “We’ve got enrollment locked up”. This statement not only defined the security of the enrollment software, but also the ease of use that would benefit the end user.
iEnroll Solutions also worked with Carrie Coren Design for their website design, collateral and trade show booth.
